Leadership

Discover how effective leadership and a focus on customer success can revolutionize your business. In this article, I share my experience leading the transformation of Arara, a data acquisition company, overcoming challenges, and positioning it as an invaluable strategic partner for clients and partners.

I restructured the customer success service, generated detailed reports, and offered valuable recommendations that dramatically improved connection rates, meeting attendance, and relationships with distributors. This customer-centric leadership strategy allowed us to evolve from being a provider to a key ally, strengthening our reputation and brand presence.

Discover how transformative leadership and a focus on customer success can drive business growth, customer satisfaction, and the closure of million-dollar deals. If you’re looking for inspiration to lead successfully, this article is a must-read.

Businessman analyzing market with SWOT analysis

Is SWOT Still Relevant?

Is SWOT Still Relevant? 1080 1080 luisfernandoguerrero.com

In this article, I’ll share a significant experience from my time at Canal Digital, a wholesaler dedicated to hardware commercialization, venturing into the renewable energy sector with a line of…

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The crucial role of effective customer success services

The crucial role of effective customer success services 1080 1080 luisfernandoguerrero.com

In this article, I’ll share a significant experience from my time at Arara, a company dedicated to capturing first-party customer data in physical spaces in exchange for internet access, following…

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